Social Media Marketing Training for Business Growth

About the Course

In today's digital age, social media has become an essential tool for individuals and businesses to connect with their target audience, build brand awareness, and drive engagement. This 7-day 1-on-1 Live Social Media Training course is designed to provide you with personalized guidance and hands-on experience in harnessing the power of social platforms for your goals, whether it's personal branding, business growth, or social media marketing.

Our experienced instructor will work with you one-on-one to ensure that you gain the skills, knowledge, and confidence needed to navigate the ever-evolving social media landscape effectively. You'll learn how to create and implement a tailored social media strategy that aligns with your objectives and delivers tangible results.

Course Module

Day 1: Understanding Social Media Basics

• Lesson 1: Introduction to Social Media

  • Overview of major social platforms
  • The impact of social media on personal and business branding

• Lesson 2: Setting Goals and Objectives

  • Identifying your social media objectives
  • Goal-setting and measurement strategies

Day 2: Crafting Engaging Content

• Lesson 3: Content Creation Strategies

  • Creating compelling text, images, and videos
  • Best practices for storytelling on social media

• Lesson 4: Visual and Multimedia Content

  • Designing graphics and visuals for social media
  • Video creation, editing, and optimization

Day 3: Building a Strong Social Presence

• Lesson 5: Profile Optimization

  • Optimizing social media profiles for visibility
  • Crafting effective bios and descriptions

• Lesson 6: Branding and Consistency

  • Maintaining a consistent brand image
  • Creating a content calendar for regular posting

Day 4: Social Media Advertising

• Lesson 7: Introduction to Paid Advertising

  • Understanding paid social media advertising
  • Budgeting and targeting options

• Lesson 8: Creating and Managing Ads

  • Setting up social media ad campaigns
  • Monitoring and optimizing ad performance

Day 5: Community Engagement and Management

• Lesson 9: Building and Managing Communities

  • Growing your followers and engagement
  • Moderating and responding to comments and messages

• Lesson 10: Handling Negative Feedback

  • Dealing with criticism and negative comments
  • Reputation management on social media

Day 6: Analytics and Performance Tracking

• Lesson 11: Social Media Analytics

  • Understanding key social media metrics
  • Using analytics tools to measure success

• Lesson 12: Performance Evaluation and Optimization

  • Analyzing data to improve your strategy
  • A/B testing and continuous improvement

Day 7: Strategy Development and Implementation

• Lesson 13: Creating a Social Media Strategy

  • Crafting a comprehensive social media plan
  • Integrating social media with other marketing efforts

• Lesson 14: Implementing Your Strategy

  • Putting your social media plan into action
  • Monitoring and adjusting as needed