Day 1: Introduction to Google Analytics
- Lesson 1: Understanding the Importance of Web Analytics
- Lesson 2: The Role of Google Analytics
- Lesson 3: Setting Your Analytics Goals
- Live Session: Setting Up Your Google Analytics Account
Day 2: Navigating the Google Analytics Interface
- Lesson 4: Exploring the Google Analytics Dashboard
- Lesson 5: Understanding Key Metrics and Dimensions
- Lesson 6: Customizing Dashboards and Reports
- Live Session: Navigating Google Analytics Interface
Day 3: Setting Up Tracking and Integration
- Lesson 7: Implementing Tracking Codes
- Lesson 8: E-commerce Tracking and Enhanced E-commerce
- Lesson 9: Event Tracking and Goals
- Live Session: Setting Up Tracking for Your Website
Day 4: Audience Analysis
- Lesson 10: Understanding Your Website Visitors
- Lesson 11: Segmenting Your Audience
- Lesson 12: Analyzing User Behavior Flow
- Live Session: Analyzing Audience Data
Day 5: Acquisition and Traffic Sources
- Lesson 13: Tracking Traffic Sources
- Lesson 14: Measuring Campaign Performance
- Lesson 15: Understanding Keyword and Content Performance
- Live Session: Analyzing Traffic Sources
Day 6: Conversion Tracking and Goals
- Lesson 16: Setting Up and Tracking Goals
- Lesson 17: Creating Funnel Visualization Reports
- Lesson 18: Measuring Micro and Macro Conversions
- Live Session: Optimizing Conversion Tracking
Day 7: Reporting, Insights, and Optimization
- Lesson 19: Custom Reports and Dashboards
- Lesson 20: Advanced Analytics Techniques
- Lesson 21: Data-Driven Decision-Making and Optimization
- Live Session: Crafting Your Analytics Strategy
This 7-day live 1-on-1 training is tailored to provide you with personalized guidance and practical experience in leveraging Google Analytics effectively. Your instructor will work closely with you, offering individualized feedback and helping you develop a comprehensive analytics strategy tailored to your website or business goals.
