Content Marketing Course Module
Day 1: Introduction to Content Marketing
- Lesson 1: Understanding Content Marketing
- Lesson 2: The Role of Content in the Buyer's Journey
- Lesson 3: Setting Content Marketing Goals
- Live Session: Defining Your Content Marketing Strategy
Day 2: Audience Research and Persona Development
- Lesson 4: Identifying Your Target Audience
- Lesson 5: Creating Customer Personas
- Lesson 6: Understanding Audience Pain Points and Needs
- Live Session: Building Audience Personas for Your Brand
Day 3: Content Ideation and Planning
- Lesson 7: Generating Content Ideas
- Lesson 8: Content Calendar Creation
- Lesson 9: Crafting Effective Content Briefs
- Live Session: Planning Your Content Calendar
Day 4: Content Creation and Production
- Lesson 10: Writing Compelling Blog Posts and Articles
- Lesson 11: Creating Engaging Visual Content
- Lesson 12: Video Production and Storytelling
- Live Session: Producing Your First Piece of Content
Day 5: Content Distribution and Promotion
- Lesson 13: Content Distribution Channels
- Lesson 14: Social Media Marketing for Content
- Lesson 15: Email Marketing and Newsletters
- Live Session: Crafting a Content Promotion Strategy
Day 6: Analytics and Measurement
- Lesson 16: Setting Key Performance Indicators (KPIs)
- Lesson 17: Analyzing Content Performance
- Lesson 18: Iterative Content Optimization
- Live Session: Analyzing Your Content Metrics
Day 7: Advanced Content Strategies and Future Planning
- Lesson 19: Content Syndication and Guest Posting
- Lesson 20: Content for SEO and Search Engine Rankings
- Lesson 21: Crafting Your Long-Term Content Strategy
- Live Session: Creating Your Content Marketing Roadmap
This 7-day live 1-on-1 training is customized to provide you with personalized guidance and hands-on experience in content marketing. Your instructor will work closely with you, offering individualized feedback and helping you develop a comprehensive content marketing strategy tailored to your brand or business.
