Local SEO for your local business blog is different from an average SEO campaign, and local search results change more rapidly than anything else. Before you embark on the task of searching links for your Real Wealth Business, there is so much up-front work to be done on the website to make sure that you are getting the best results, especially when you want to rank in the local pack.
Google My business
If you have not done this, you will have to claim the Google My Business page. You will have to set it up step by step. After setting it up, you need to make sure that it includes;
- Name, address, and phone number (NAP)
- Get reviews from clients
- Add relevant opening days and times
- Upload high profile cover photos and profile images
- Add the business address which is consistent with the one on local directories and website
- Add local phone numbers to the listing
- Upload many photos
- Choose the correct business categories
- Add a unique, long class with links and formatted correctly
In RealWealthBusiness, consistency is critical. You need to make sure that you have full NAP across the website. Also, you need to use the same format and details when mentioning the address on other sites.
You also have to utilize the Schema.org markup on the NAP to provide search engines what they need to display to show your company data correctly.
Authentic Google reviews
The population of reviews is a key ranking factor in local search. Immediately you get five or more reviews; Google will compute an average and then display in a local listing.
Since they are powerful, it is not surprising that a lot of people are trying to provide fake reviews. Resist temptations of buying them. It becomes easy for Google to figure that out because such reviews showcase the impression that sellers have large customer bases. Google consistently deletes fake reviews, and there is no need for them to treat you as spam.
It is good to ask for reviews for your business blog from your customers. To maximize the chances of getting reviews, make sure you do that when customers are happy with the services.
It might not be easy for clients to type in the URL on Google My Business page, but it is possible to turn it into a QR code which is easy to print on the business card. To make things easy by your side, you can create QR codes that are downloadable.
On-page SEO signals
The days when you were to rank on the first page of Google are over with the use of the three-hundred-word article. Today, you need a comprehensive report of over two thousand words to rank. Several studies state that long content ranks well, and is a simple way of outranking the local competition.
This does not mean writing diluted, useless content, for the sake of hitting two thousand words mark. Do the research and come up with articles that are informative full of actionable info. Demonstrate the expertise you have and clients will spend a lot of time on the site, which tells you that the content you have is worth reading.
The density of keywords on your Real wealth Business is not a crucial factor, but it does not mean you should not include target keywords in articles. Google understands the pages, and it does that through word by word analysis.
Make sure you include target keywords, industry jargon, and synonyms in the text if it is sensible to do so. Do not forget to include target keywords in description tags, headings, and titles. Plug-ins make it seamless to add this data in your business blog.
Conclusion: As you understand, a rightfully set Google My business page, many positive reviews, and a business blog that is optimized for both off-page and on-page factors, positive social signals, strong user engagement, and citations from huge local directories are critical factors to regional SEO ranking.
These aspects are quite identical to the ones employed for traditional SEO. It means that in case you are not investing your money and time in the search engine optimization campaign, you may be losing in front of competitors.
Leave Your Comment Here